Homeowners are increasingly asking about sustainability — but they’re looking to you for guidance on what actually works. The right plumbing solutions can help your clients reduce water and energy use without sacrificing performance, comfort, or design, while also setting you apart as a trusted expert.
Here are sustainable plumbing options you can confidently recommend — and why they make sense from both a performance and service standpoint.
Low-Flow Fixtures That Perform (and Reduce Callbacks)
Today’s low-flow faucets, showerheads, and toilets are a far cry from early water-saving models. When properly specified, they deliver strong performance while significantly reducing water use.
- Low-flow showerheads can cut water usage by up to 50% without compromising pressure.
- Dual-flush toilets allow homeowners to choose the appropriate flush volume, saving water with every use.
- Many premium low-flow fixtures maintain consistent flow and temperature, reducing complaints and adjustments after install.
Why it matters to you:
Water-efficient fixtures are easy upgrades that homeowners appreciate — and quality models help you avoid performance-related callbacks.
Product example: Kohler Purist Widespread Bathroom Sink Faucet
Tankless Water Heaters: A Smart Energy Upgrade
Tankless water heaters are one of the most impactful sustainability upgrades you can offer. Unlike traditional tanks that constantly heat stored water, tankless systems heat water on demand — reducing energy waste and operating costs.
- Higher efficiency = lower energy bills for your clients
- Longer lifespan than traditional tank heaters
- Smaller footprint makes them ideal for tight mechanical spaces
Why it matters to you:
Tankless installs position you as a forward-thinking professional and open the door to higher-value projects with long-term benefits.
Product example: Navien Tankless Water Heaters
Smart Plumbing Technology That Prevents Waste
Smart plumbing products are becoming a powerful tool in water conservation — and in protecting homes from costly damage.
- Leak detection systems alert homeowners before minor issues become major problems
- Smart faucets and monitoring systems track water usage
- Smart water heater controls ensure energy is only used when needed
Why it matters to you:
These solutions help homeowners avoid water damage claims while reinforcing your role as a problem-solver, not just an installer.
Product example: Kohler H2Wise+ smart water monitoring system
Sustainable Materials That Stand the Test of Time
Sustainability isn’t just about flow rates — materials matter, too. Fixtures made from durable, recyclable materials like brass and copper last longer and reduce waste over time.
- Longer lifecycle = fewer replacements
- Recyclable materials reduce environmental impact
- Premium construction improves reliability and serviceability
Why it matters to you:
Durable materials mean fewer failures, easier servicing, and happier clients long after the install.
Product example: California Faucets
At Bender, we carry a wide range of eco-friendly plumbing products designed to balance performance, durability, and design — so you can offer solutions that work as well as they look.



